Actionable market intelligence
One approach to client understanding
Data will only lead to action when it tells a clear story. We focus our efforts not only on providing the right data, but rather on explaining what the data means and what we should learn from it. Our expertise in strategic consultancy and our experience across different industries allows us to find and activate insights for implementation.
Bespoke methodologiesTailored research approaches, combining qualitative and quantitative techniques, to extract critical insights.
Actionable insightsPreparing strategic recommendations to directly fuel decision making and action planning.
Systematic applicationStrategic frameworks on research practices and support in continuous use of client research.
Market and client insightBuilding in-depth market and client understanding.
- Competitive assessment
- Client segmentation
- Brand diagnosis
Solution validationValidating business assumptions and exploring additional opportunities.
- Client need + pain-point evaluation
- Concept testing
- Hypothesis validation
Proprietary researchCreating unique white-label intelligence products.
- Trend reports
- Branded research
Research strategyUnifying all organizational research efforts under a single cost-effective framework.
- Research audit
- Brand tracking framework
- Communications tracking framework
- Experience tracking framework