Brand
Brand creation, transformation and growth
One principle to unite the organisation
As companies grow, evolve and fragment over time, aligning the value of products and services with market changes and internal stakeholders becomes a difficult, yet inevitable task. The more complex the organisation, the more it will benefit from how its brand unites different initiatives and departments to reach their goals.
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Certainty in changeFinding the right path forward through researched and experience-backed decisions. -
Internal alignmentStrategic insights from diverse perspectives, bringing different functions and departments together. -
Business impactEmpowering current and new business initiatives by establishing a common direction that aligns business with brand.
Brand solutions
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RebrandingAdvising management and frontline teams through brand transformation.
- Strategic workshops
- Brand audit and research
- Brand positioning
- Action platform
- Brand naming
- Identity design
- Digital brandbook
- Web design and development
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Brand creationTranslating product and service value into a systematic brand framework.
- Strategic workshops
- Brand research
- Brand positioning
- Brand naming
- Identity design
- Digital brandbook
- Action platform
- Web design and development
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Brand developmentHelping create brand and reputational projects with strategic business value.
- Strategic workshops
- Action platform
- Agency briefing
Part of the group:
Partnering Strategy with Design
An effective brand has to merge solid strategic foundations with the right conceptual execution. To ensure the two work hand in hand, we merge our expertise with Andstudio, a strategic identity design boutique: The two companies form combined project teams tailored for each case.
