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PRIVACY POLICY

At Synthesis Consulting Group, we value your privacy and are committed to protecting your personal information. This Privacy and Cookie Policy outlines how we handle and protect your data when you use our website or communicate with us. It details what types of personal data we collect, the purposes for which we use this data, and your rights concerning your information.

Responding to Your Inquiries

When you contact us through our general email, telephone, or submit a form on our website, we may collect and use specific personal data to respond effectively. This data collection is necessary for us to carry out business communications and maintain the quality of our services.

The personal data we process for these purposes may include:

  • Full Name
  • Job Title
  • Organization Name
  • Email Address
  • Linkedin, portfolio links
  • Phone Number
  • Your Message
  • Any other relevant information you provide to us

We process this information based on our legitimate interest in maintaining communication and fulfilling your requests. Please ensure that any personal data you share is relevant and necessary to the query, as excessive information (e.g., sensitive financial details) should not be included. If you do not provide the essential details, we may be unable to fulfill your request or respond.

Personal data related to inquiries will be stored for a period of up to one year.

Direct Marketing

Synthesis Consulting Group may also use your personal data for direct marketing purposes. This includes informing you of new services, solutions, or upcoming events that may interest you.

We process your data for marketing on the following legal bases:

  • Your explicit consent, provided separately, for receiving promotional materials.
  • Our legitimate interest in informing you about similar services we offer, as long as you have not opted out of receiving such information.

The personal data processed for marketing purposes may include:

  • Full Name
  • Job Title
  • Organization Name
  • Phone Number
  • Email Address

You can withdraw your consent or opt out of marketing at any time by following the instructions in our communications or by contacting us at contact@synthesiscg.com. We store marketing-related data for up to two years after the last communication, or until you opt out.

Sale of Services

We may process personal data when it is necessary to fulfill a contract, including the sale of services or provision of consulting services. This information is processed to ensure the proper execution of agreements.

Personal data processed for these purposes may include:

  • Full Name
  • Job Title
  • Represented Organization
  • Phone Number
  • Email Address
  • Any other contact information necessary to fulfill contractual obligations

This data is stored for up to ten years after the expiration or termination of a contract, in compliance with legal obligations.

Career Opportunities

If you are interested in working with us, you may submit your CV and related information through our website or via email. This information will be processed to assess your suitability for open positions.

The personal data processed for recruitment purposes may include:

  • Full Name
  • Contact Information
  • Employment History
  • Education History
  • Motivational Letter
  • Recommendations, if any

We request that you avoid submitting excessive or sensitive personal data (e.g., health information). Candidate data is stored for the duration of the recruitment process and up to six months thereafter. With your consent, we may retain your information for future opportunities for up to one year.

Use of Cookies

When you visit our website, we may store cookies on your device to enhance your browsing experience. Cookies help us analyze website traffic and improve site functionality.

We use the following types of cookies:

  • Necessary - Necessary cookies are required to enable the basic features of this site, such as providing secure log-in or adjusting your consent preferences. These cookies do not store any personally identifiable data.
  • Functional - Functional cookies help perform certain functionalities like sharing the content of the website on social media platforms, collecting feedback, and other third-party features.
  • Analytics - Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, etc.
  • Performance - Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
  • Advertisement - Advertisement cookies are used to provide visitors with customized advertisements based on the pages you visited previously and to analyze the effectiveness of the ad campaigns.

You can manage or disable cookies via your browser settings. However, please note that disabling cookies may affect your ability to use some features of the site. For more information, visit

Sharing Your Personal Data

In some cases, we may share your personal data with third-party service providers, such as web hosting companies, cloud services, and marketing platforms. These third parties only access your data to the extent necessary for service provision, and we ensure they comply with data protection laws.

Some of your personal data may be transferred to third parties located in both European Economic Area (EEA) countries and non-EEA countries. If we use services like Google Analytics, Google Tag Manger, MS Clarity, certain data may be transferred to service providers in the United States. While data protection standards in non-EEA countries may be lower than those in the EEA, we take careful measures to ensure that your personal data is handled securely during and after its transfer.

Data Retention

We retain your personal data only for as long as it is necessary to fulfill the purposes for which it was collected, in accordance with this Privacy and Cookie Policy and in line with applicable legal, regulatory, and operational requirements.

We use the following types of cookies:

  • Inquiries and Communications: Personal data collected through inquiries or general communications will be retained for up to 1 year after the last interaction.
  • Direct Marketing: Data processed for marketing purposes will be retained for up to 2 years from the last communication, or until you withdraw your consent or opt-out.
  • Contractual Obligations: Personal data collected in relation to contracts will be retained for up to 10 years after the contract has been terminated or expired, to comply with legal, tax, and accounting requirements.
  • Job Applications and Recruitment: Data collected for recruitment purposes will be stored for the duration of the selection process, and for up to 6 months after the process ends.

In certain cases, we may retain personal data for longer periods when it is necessary to:

  • Comply with legal obligations (e.g., for tax, legal, or regulatory reasons)
  • Resolve disputes or legal claims
  • Enforce our agreements
  • Ensure backup purposes and other legitimate business needs

Once your data is no longer needed, it will be securely deleted or anonymized.

How We Ensure the Security of Your Personal Data

At Synthesis Consulting Group, we are committed to protecting your personal data in accordance with the highest security standards. We comply with the European Union General Data Protection Regulation (Regulation (EU) 2016/679) and applicable local data protection laws.

To ensure the security of your personal data, we have implemented a range of technical and organizational safeguards, including:

  • Encryption of personal data both in transit and at rest
  • Strict access controls and regular monitoring of data access
  • Frequent internal audits and assessments of our security protocols
  • Ongoing staff training on privacy best practices and data security
  • Incident response procedures to address potential data breaches

Your Rights Under Data Protection Law

As a data subject, you have several rights under the General Data Protection Regulation (Regulation (EU) 2016/679) and relevant national laws, which grant you control over how your personal data is handled. These rights include:

  • Right of Access: You can request access to the personal data we hold about you.
  • Right to Rectification: You may request that we correct any inaccuracies in your personal data.
  • Right to Erasure (Right to be Forgotten): You can request the deletion of your personal data, particularly if it is no longer necessary for its original purpose.
  • Right to Restriction of Processing: You can request we limit how your data is processed in certain circumstances.
  • Right to Object: You can object to the processing of your personal data, especially for direct marketing.
  • Right to Withdraw Consent: Where applicable, you can withdraw your consent for us to process your personal data.
  • Right to Data Portability: You can request that we transfer your personal data to another organization in a structured format.

    If you would like to exercise any of these rights, please contact us at contact@synthesiscg.com. We will respond to your request within the legal timeframes specified by relevant laws.